ROI Examination

Why you should advertise online
Internet advertising, owing to its lower cost structure, can deliver a superior Return On Investments (ROI) as compared to conventional direct marketing campaigns.  Online advertising campaigns also build brand awareness that make them complementary to other forms of marketing.

Why does Internet advertising deliver a superior roi?

*Average response rates vary between campaigns. There is no guarantee of such a response rate. Rather this should only be used as an example of how direct mail compares with Internet advertising.

What The Online Inc. offers
We offer banner advertisements (728 x 90 pixels) plus placement.  Placement in the directory includes a GIF file (120 x 60 pixels) and your choice of ad copy in the text area.

What you get

• All accounts get access to your advertising tracking area. This provides you the ability to monitor your campaign's results in real-time
• Fast turn-around on creative work
• High-visibility banner advertisements
• Placement in our directory puts your business in front of willing buyers

Understanding Return On Investment, How to Calculate ROI

Now that you have a better understanding of the functions and modus operandi of The Online Inc., it is time to discuss planning the implementation. Proper planning is crucial to ensuring that solutions meet your business needs.

If you are at the onset of your project, your management will probably expect you to justify the costs of the project against the expected benefits. This is why we discuss the costs and benefits of using server-based technology versus other available solutions. You will learn how to calculate the return on investment for your Terminal Server solution, what costs and benefits are involved, and about the concept of total cost of ownership. Deploying a Terminal Server solution can provide huge cost benefits for many organizations. Then again, you must understand where that value lies in this type of solution, so in order to extract the value most effectively.

Calculating Return On Investment

To calculate the Return On Investment (ROI), you have to concentrate on both the costs and benefits of the solution. To determine the ROI on a solution, you must decide some things as accurately as possible. Once you have all the values, you can plug them into the ROI formula toward the end of this section to get your ROI.

Then again, don’t worry. Let The Online Inc. do all that for you. For pricing information, just contact us.  We promise a prompt response to your inquiry.